These Are the Musts for the Franchise that You’re Considering Getting into
Top 10 Traits of Successful Franchisors
Author: Carla Andrews
THE FOUR-LETTER F-WORD
Have you got the guts? “I never get the accountants in before I start up a business. It’s done on gut feeling.” —Richard Branson I remember attending a sales training session where the facilitator posed the question, ‘Do we, as human beings, desire pleasure or the avoidance of pain?’ Having not heard that before, I […]
IT’S NOT A BUSINESS, IT’S A WAY OF DOING BUSINESS
What Is Franchising? “With a franchise, you have someone who cares as much about the businessname and image as you do because they own it”—Jim Evanger WHAT IS FRANCHISING? Have you ever heard the term ‘disenfranchised’ and wondered what it meant? Every time I hearthat someone is disenfranchised, I cringe. It is used out of […]
Find, Keep and Grow the right customer
Marketing and Sales “Good marketing makes the company look smart. Great marketing makes the customer feelsmart”.– Joe Chernov. One of my clients has built a $10 million dollar business in just over 2 years with a marketing budgetof just $200 a week, and next year their business will turnover of more than $20 million dollars. […]
SHOW ME THE MONEY
All Things Financial “Beware of little expenses. A small leak will sink a great ship”.—Benjamin Franklin Setting up to be a successful business is no easy feat. It requires guts, hard work, and a goodsystem, particularly when it comes to financial management. Running a successful businessmeans that you now have even more responsibilities on your […]
The Importance of the Business Model and Systems
“Build systems within each business function, let Systems run the businessand people run the systems. People come and go but the systems remainconstant.”— Michael Gerber The Importance of the Business Model and Systems What came first, the chicken or the egg? Some may argue that a business needs to articulate thebusiness model first, and then […]
DELIVERING VALUE TO CUSTOMERS RELIES ON THE VALUES OF THE BUSINESS
“Price is what you pay. Value is what you get”.—Warren Buffett People talk about value all the time but what does it really mean and what does it mean in Business?There is a difference between value and values; both are important in business, but we should always start withour values in order to create value. […]
