Find, Keep and Grow the right customer

Marketing and Sales “Good marketing makes the company look smart. Great marketing makes the customer feelsmart”.– Joe Chernov. One of my clients has built a $10 million dollar business in just over 2 years with a marketing budgetof just $200 a week, and next year their business will turnover of more than $20 million dollars. […]

IT’S NOT A BUSINESS, IT’S A WAY OF DOING BUSINESS

What Is Franchising? “With a franchise, you have someone who cares as much about the businessname and image as you do because they own it”—Jim Evanger WHAT IS FRANCHISING? Have you ever heard the term ‘disenfranchised’ and wondered what it meant? Every time I hearthat someone is disenfranchised, I cringe. It is used out of […]