About Us

The Franchise Ready Team

The Franchise Ready Team

The Franchise Ready team know Franchising. We have operated at every level within the Franchise sector, including Franchisor team members, CEO, GM & Director level, we have been franchisees and franchisors.

We have worked with some of the most famous franchise brands on the planet.

Ours is a very “hands-on”, practical, no nonsense approach. No flashy suits, no fancy brochures with stock images, no cheesy sales pitch, we’re known and recognised for what we do. For further evidence of that, speak with any of the many satisfied franchisors that we’ve helped launch and support – we’ll gladly provide you with their details.

Franchise Ready is Australia’s fastest growing, results focused franchise development system.

Our Principal, Doug Downer is ‘The Franchise Guy’

Doug is an experienced Business Developer and Coach with an impressive 30+ year senior management history in developing and leading businesses within the Franchising sector.

Specialising in SME Business Development and Growth, Coaching and Facilitating, Operations, Recruitment, Training, Supply Chain, Marketing and all aspects of Franchising.

Doug has been responsible for the establishment of three start-up franchise systems including all aspects from strategy through to market entry. Doug has operated at CEO and Director level in 8 franchise systems. He also started, owns, and operates five successful SME Businesses of his own.

Doug and his team at Franchise Ready have helped launch and support over 50 Australian brands grow through franchising by creating everything they need to scale and grow through franchising.

Our Team

Andrea has 25+ years’ experience in retail, hospitality, recruitment and training. Her roles have varied from Regional, Operations, Training and General Manager, and a Director of her own business. Andrea has worked in both SME’s and International businesses which makes her across the challenges that each face. Andrea has over 15 years’ experience in the franchise sector working with franchisees and franchisors.

She has a wealth of knowledge in sales, operations, building and retaining teams for start-ups, and growing businesses. She is motivated by supporting, coaching, and collaborating with others to bring out their very best personally and professionally.

Carla Andrews works with clients to document and build upon their businesses’ procedures, articulating the key foundational building blocks of successful franchise brands. Carla has experience in all areas of e-learning, operations, recruitment, and people management in retail, QSR, hospitality and more.

Carla specialises in project and change management of Learning Management Systems and Communications platforms, working with clients to enhance their training and engagement strategy in the franchising space. 

With an extensive career in hospitality, Dominic has an enviable depth and breadth of experience that he carries into every project. Having executed projects throughout the Asia Pacific, Middle East, Africa, and Europe, he has a proven history of attaining exceptional results in sometimes geographically challenging environments.

Dominic works with clients to establish a profitable approach to menu development, robust supply chain that support business growth, as well as design & implementation of operations systems, IT infrastructure, venue design & efficiency and project management of new venues. Dominic specialises in ensuring his clients have strong systems that support both franchisee and franchisor profitability. Dominic has been working in the franchise sector since 2000.

Robbie is an international beverage specialist with a wealth of experience across Cafe’s, Restaurants, Small Bars, Nightclubs and Franchises spanning Australasia. With over 17 years’ experience in hospitality, Robbie prides himself on creating the quickest, efficient, and consistent products in cocktails and bar service. Robbie assists with bar design, menu design, procedures, training and on-site expertise including Flare and fire shows. Robbie is consistently recognised at the highest level in bar tending competitions in Australasia and has twice won the Australasian Flare bar tending championship. Robbie brings his flare and expertise to every project we work on ensuring the best possible bar operations.

Originally from France, Valerie has 20+ years’ experience implementing successful marketing strategies and consulting for international fast-growing companies.

Her global experience includes creating and implementing B2B and B2C digital communications and field marketing strategies: branding, advertising, online tools, e-commerce, industry partnerships and alliances for established organisations, including franchisors, start-ups and companies wanting to franchise their business.

Jessica is a final year Commerce student at the University of Sydney, completing a double major in Finance and Marketing. Jessica is responsible for assisting the team with the development of resources to facilitate the growth of franchisors, and for managing relationships with current and prospective clients. Jessica’s extensive experience in client-facing roles has her well-equipped to develop key stakeholder relations.

Mission Statement & Values

Vision

To be the best business development brand in the Franchise sector.

Mission

To help business owners create a business model that enables them to grow beyond themselves.

Core Values - GAME

Growth – We help People and Businesses Grow.

Authenticity – We are Real, there is no BS.

More – We work with people that want more and we give more than people expect, whatever that more may be.

Excellence – We strive for excellence in everything we do and for excellence in the clients that we work with.

Core Themes – THE GAME PLAN

Be GAME

Courage is a key part of business ownership; we are game in giving the feedback that people need to hear, and we help our clients to have the courage to take calculated risks.

Play a good GAME

We are here for Good. To do Good and for Good.

Team GAME

We take a team approach to the work we deliver, and our clients get access to our whole team. We become part of our client’s team.

A GAME that creates a result

We set clear goals and we are results oriented and help our clients achieve their goals.

A GAME involves Skill and Knowledge in which you follow a set of rules.

Our team is skilled and has extensive franchising industry knowledge, we believe in continuous improvement and creating best practice materials for our clients.